The B.A. with a major in Public Relations prepares students to enter a demanding field where professionals routinely use critical thinking, analysis, decision-making, writing, communication design, strategic planning, project management, presentation skills, and technology. Public Relations professionals must be responsive to multiple and often competing demands in complex and diverse organizational environments.

The program in Public Relations allows graduates to work in a variety of fields, especially medical/health communication, nonprofit, corporate, and other contexts. Graduates with a B.A. with a major in Public Relations can seamlessly move from the academic to the organizational environment.

 

 

 

Skills you will learn 

As a major in the Public Relations program you will:

  • develop strong written and verbal communication skills
  • develop excellent interpersonal skills
  • learn to think strategically and design messages for multiple audiences through multiple channels
  • develop superior team, leadership, project, and meeting management skills
  • develop the ability to work in a diverse world and manage conflict
  • develop technology skills necessary for success in the workplace
  • develop critical thinking and information literacy skills

Sample careers for Public Relations graduates

Employment opportunities for Public Relations graduates include:                     

  • Account Manager/Executive
  • Corporate Communications Manager
  • Public Affairs Officer
  • Public Opinion Researcher
  • Fundraising Manager
  • Publicity and Promotion Manager
  • Advertising Manager
  • Media Relations Specialist
  • Special Events Coordinator
  • Social Media Marketing Coordinator
  • Content Creator